Art to the Avenue
2025 Retailer Registration
What is Art to the Avenue?
Art to the Avenue is an opportunity for stores and restaurants to participate in an exciting festival celebrating Greenwich’s vibrant business district and the arts. Beginning Thursday, May 1 through May 26, Central Greenwich becomes a strolling gallery because you, as members of the retail community, participate by exhibiting original paintings, photographs or sculptures in your establishment and its windows.
All retailers/restaurateurs in the Central Greenwich Business District are invited to join the Arts Council and be a part of Art to the Avenue. All participating businesses will be included on our Art to the Avenue Map, to be handed out and distributed at each store location for the duration of May. Participating businesses information will also be included on our website with address and selected artist.
Why is it Important to Participate?
Your support is crucial to continuing our mission of bringing the arts, affordable rental spaces for other non-profit arts organizations, artists, musicians and performers in town. It also helps us preserve the infrastructure of our historic home here at 299 Greenwich Avenue, a jewel of downtown Greenwich.
The council is committed to bringing, enhancing and unifying the cultural resources in our community.
For Retailers & Restauranteurs
Registration Deadline: Friday, March 7th
DATES TO CHOOSE AN ARTIST for Art to the Avenue:
at the Greenwich Arts Council | 299 Greenwich Ave - 2nd Floor
Selection Dates & Times:
Program Sponsor ($500+): Monday, March 10 | 12 to 4pm
Painterly Level ($250): Tuesday, March 11 | 10am to 4pm
Entry Level ($50): Wed. & Thurs., March 12 & 13 | 10am to 5pm
All levels include a membership to the Greenwich Arts Council
PREVIEW PARTY at the Greenwich Arts Council: Thursday, March 13 from 5 to 7pm
Sponsorship Opportunities
Supporter: $500
o VIP Early selection during the ” Preview Days”, reserved for Supporter and up sponsorship only
o Prominent placement in all Art to the Avenue publications and media promotions
o Front Page listing, according to support level, on the Art to the Avenue Map/Guide which locates all participants: maps are printed and circulated and distributed to all participating retailers and artists
o Listing according to support level on banners and signage posted throughout Greenwich
o Press Release to all local and regional media, both in print and online throughout the month of May, as well as promotion through our social media outlets
o Coverage in the Greenwich Arts Council’s online newsletter and website
Partner: $ 2,500
o All the above, plus the opportunity to have a special private client/customer cultivation event at the Council
UNDERWRITER
o All of the above, plus lead signage for the event
o Banner on Greenwich Avenue
o Special feature promotion with all our partners
o Special feature during ALL GAC Fundraising Events in 2025
For more information about sponsorship opportunities, please contact: Tatiana Mori, Phone: 203.862.6750 | E-Mail: tatianam@greenwicharts.org
FAQ’s
How do we choose an artist?
Fill out an online registration form through our website by or before March 7th
Selection day and time will be according to your registration/sponsorship level.
What is the next step after I choose an artist / artists?We will then connect you with your selected artist. Once connected, you and the artist(s) will arrange a mutually convenient time for you to meet to choose the works of art that you wish to exhibit (a minimum of 2 art pieces) and decide on how they will be displayed. Many retailers exhibit artwork both inside their stores and in their display windows.
How is the program promoted?
In addition to all-media publicity, the colorful event Map/Guide, showing both retailers/restaurants and artist participants, will be distributed at each store and sent to all media outlets and the Arts Council’s mailing list. Each participating retailer will receive a sign to post in their store window as well. In addition, programs and tours to your location will be organized by the Greenwich Arts Council and the artists to promote the events and your location.
Is the artwork for sale?
Yes! But in order to simplify the process for you, all sales transactions and completion of the sales receipts will be handled by the Greenwich Arts Council’s office. All sales support the Greenwich Arts Council’s wonderful educational programs.
Questions?
Contact Tatiana Mori at info@greenwicharts.org or 203.862.6750
Final thoughts:
Please NOTE opening night festivities are set for Thursday May 1st, 5 to 8PM. As a participating retailer, you have the choice to have an opening reception however you so choose (preferably no food).